Creating Wealth
Joining these groups will help you play big in your business
Your reality changes when you change your beliefs about other people and yourself. In these past two weeks, I have been putting out myself out there in a bigger way than usual. I have made a number of bold asks and offers to people. Ones that I haven’t made this frequently in the past. Some of them have been asks of help…
Read MoreHow to love your customers to build a loyal tribe
I am a business strategist. But that doesn’t mean I don’t get love. In fact, the other day my Powerhouse Mastermind group reflected back a few words to each other to close our session. I got “fierce love”. This is what I offer in life and in my business. In general, how you show up naturally…
Read MoreHow to create a value proposition that makes YOU stand out
Your value proposition is your foundation, without it marketing is an uphill battle One of the most important foundations you need in your business is an awesome value proposition. It’s more than a statement. It’s a deep understanding of your unique value and the perfect customer for your offer. Your unique value and your unique…
Read MoreYour clients perspective – what’s in it for them?
Never focus solely on your own needs, find your clients perspective I love living and working in this new social era. It’s a very niched world where we can work with a variety of experts to help us achieve our goals. We don’t have to be a big player hiring a big agency. On the flip-side, this…
Read MoreFall back in love with your business
Have you ever felt like your business is the most intense partnership you’ve ever experienced? Euphoric at times, flat at others and sometimes you just want to move on. And almost do … Take a moment to reflect on if this changes according to the seasons or relative to your other relationships or even how you…
Read MoreWhy failing fast might be the smartest thing you do
Failure is a dirty word we typically spend our life avoiding. I, personally, did not feel comfortable losing or trying something that I wasn’t sure would work out. I realize now that this cautious approach really held me back. You may have heard over the years things like “it’s not failure, it’s feedback” or “what doesn’t…
Read MoreTurn your next marketing campaign into a movement
Herrainco is a brand strategy and design company that has been around for more than 30 years. Herrainco’s principal Casey has seen many changes in the industry and continues to stay current through teaching, taking innovative courses and transforming the brands of her clients. She is passionate about design-thinking how a powerful brand can connect…
Read MoreSell the vision with a minimum viable product
Your a minimum viable product – a secret weapon used by the most successful startups Do you ever wonder how companies come up with super star products that appear to hit the mark every time? I used to believe it was brilliance or luck. But it’s no such thing. Startups and established businesses use minimum viable products (MVPs) to…
Read More4 reasons why you are still stuck in startup phase
Most of the clients I work with are stuck in the startup phase of their business even though they could be in business for 1-3 years, 5, 10 or more. I used to think that startup was a certain period of time, say 5 years and have now been witness to entrepreneurs stuck there for the…
Read MoreCreate more freedom, do less
It is exactly by having a laser focus that we can generate the most momentum possible in our business. Doing a little bit of everything is tempting but won’t land you any major impressions. And it takes up all of your time! Take my client Amy Remark who I’ve worked with for 3 years. Amy has…
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