Creating Wealth
21 Membership Retention Strategies for Sustainable Growth
Membership sites are the envy of many business owners, because they create long-term, loyal relationships and consistent revenue. After successfully launching a membership site, many owners begin to obsess with membership retention. And that’s for a good reason. Keeping members for the long-term is the number one way to make this offer profitable. Membership programs…
Read MoreThe 5 Foundations for Successfully Starting a Membership Program
When you think about running a successful membership program, what excites you the most? Is it the prospect of sharing your ideas with a large audience? Making a difference in the lives of others? Or do you like the idea of only working a couple of hours a week? Maybe it’s all of the above….…
Read MoreWhy a Membership Model is a Smart Way to Scale
The membership model might seem like a fun, exciting, and cool way to grow a business, but when you really dig in, you might be surprised to find that it’s so much more than that. A membership gives us a path for scaling ethically. We can serve clients where they are right now. Here’s why…
Read MoreHow to Scale Your Business with a Membership Site
Start and sustain a high value membership program (Part I) What is a membership site & where did they come from? Memberships are not a new phenomena. Most of us have known about community organizations and non-profit associations as well as the typical month-to-month use of a service such as a gym or studio. They’ve…
Read MoreTime to Shift from Private Clients to a Coaching Membership Site?
One of the most exciting shifts coaches and consultants can make is scaling their business with a coaching membership site. There are many types of one-to-many offers, but memberships for coaches & consultants have the most opportunity and flexibility to evolve with you and your clients than any other option. The subscription economy is estimated…
Read MoreWhy I Chose the Membership Business Model I Most Feared (and what it took to commit)
Choosing a membership business model that you initially feared can be a daunting decision, but it often stems from recognizing the potential benefits and opportunities it presents Freedom seeker here. In 2006 I was sitting at my ‘cool job’ in downtown Vancouver helping Canada’s largest corporations become more sustainable (yeah, right), thinking about my closest…
Read MoreFour Components of a Successful Small Business
A successful small business must have 4 things in their corner – product, market, money & people. Whether you’re a startup looking for venture capital or you want to become a successful small business all on your own, there are a few basic – but important – components every business must have. This four component…
Read MoreHow to become a 10 year overnight sensation, much faster
Does it seem like everyone advertising online is bragging about being an overnight sensation? It’s not a common occurrence. In fact, it rarely happens at all. So don’t get down on yourself for gradual growth. Even inconsistent, up and down is more the norm than the exception. I’m coming up on 10 years of business…
Read MoreBuild your audience faster with influencer outreach
Influencer outreach will fast-track your business growth All business owners need to spend the majority of their time on marketing. Tara McMullin, founder of the What Works community, stated in a virtual conference that 50% of your time should be spent on it. If your prospects primarily come from word-of-mouth than arguably that can jump…
Read MoreFew high-ticket clients or many lower-paying members?
Do you need to attract high-ticket clients or sell to a bigger audience? Your business model contains so much good information. It goes way beyond the sales and marketing to outline how you deliver to each customer, how long you serve them and how much you charge. Making sure you have a plan on how…
Read More