Podcast #43 Dr. Michelle Mazur page header

How a 3 word Rebellion can lead to explosive growth

How dialed in is your message? A lot of business owners struggle to put their value and unique proposition into words. Getting clarity about what you do, why how you do it, and why you’re awesome as it is essential. But could you distill your work into a three-word statement that makes people curious, reflective, and excited to act? It sounds like a tall order, but it’s possible – and powerful.

Dr. Michelle Mazur is the founder of Communication Rebel, where she helps entrepreneurs come up with a 3 Word Rebellion that grows their business, expands their influence, and encourages their audience to act. She has a PhD in Communications, is the author of several books, hosts the podcast Rebel Rising, and helps keynote speakers craft impactful messages.

Michelle and I had a really fun conversation about how she discovered the 3 Word Rebellion and what it’s done to transform her business. We talk about why it often feels so hard to get clear on what we want to say and how to say it in the most potent, engaging way. Michelle also shares why the 3 Word Rebellion is particularly memorable for both you and your audience, and how you can thread it through everything that you do & create to make your work both easier and more compelling.

We also chat about the essential components that go into a successful 3 Word Rebellion, why you need to share your message with radical consistency, and how you can incorporate a rant into your message without being overly negative. Michelle also shares what this concept has done for her business and what’s coming up next for her. I’m committing to discovering my own 3 Word Rebellion in 2020 – and if you need some more clarity in your messaging, this episode will be a fascinating listen.

What Mastery means to Michelle:
Mastery means being so expert and accomplished in what you do that it feels natural and easy to you.

Core message:
3 Word Rebellion – create a one-of-a-kind message that grows your business into a movement.

What You’ll Learn from this Episode:

  • How Michelle discovered the 3 Word Rebellion and developed the concept into what it is today.
  • What she did before she reoriented her business around this idea.
  • How she combines her PhD in communications, experience with speakers, and 3 Word Rebellion to help people discover their own one-of-a-kind message.
  • The crucial components of a successful 3 Word Rebellion.
  • Why it can be so hard to come up with your 3 Word Rebellion and how another person can help you see it.
  • How to incorporate a “rant” into your message while keeping it positive and engaging (rather than getting too negative).
  • How Michelle’s business has shifted since she discovered the 3 Word Rebellion and what’s next for her

Links mentioned in this show

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Hey there. I know what it's like to try and fail over and over again. I've been through all the mindset ups and downs, feeling like a failure and wondering why it's so hard to attract amazing clients consistently.

I finally realized, more recently that I'd like to admit, I was still hiding. I was afraid to put my work into the world in case no one wanted it. What I really wanted was for someone to say, "hey you, your stuff is great, come share it with my audience".  Finally I realized that that would never happen, not until I started first.

Putting out my content and message into the world had to begin with me. I  committed to showing up consistently and building my own meaningful relationships. The result? Much more clarity about how to gain visibility and grow my brand. And, of course, THIS PODCAST which I'm thrilled to host!


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