Biz bestie chat - How we leveled up our mindset and built resilient businesses this year
What a year 2020 has been. I know everyone has faced different challenges, ranging from business and financials to health and family. We have all had to grow and stretch in unexpected ways and I wanted to share some of the big changes I’ve made in my business during this very strange year. To do that I’ve invited back my business bestie, Mel Richards, to talk all about leveling up our mindset & building resilient businesses.
Mel Richards is the founder of Modern Traction, where she helps consultants, speakers, and thought leaders craft clear, trustworthy branding while building them beautiful websites. She’s been in the business for over twenty years now and is constantly innovating and dreaming up better ways to serve her clients and create great sites.
Mel and I chat about what it means to be resilient in business and why that became our goal in 2020. We also discuss the value of having a “biz bestie” and a network of peers that can help you develop new ideas and really nail down your unique value proposition.
We also dig into the big mindset shifts we made this year and why we went bigger and bolder instead of scaling back in light of the world’s uncertainty. And to top it all off, we talk about our biggest lessons from this year and what we’re planning to do in 2021 to continue building resilient businesses for the long haul.
What You’ll Learn from this Episode:
- What having a biz bestie can do for your vision & your business.
- How Mel and I both worked to make our businesses & mindset more resilient in 2020.
- Why the ability to experiment and pivot quickly are central to being a successfully resilient entrepreneur.
- What recurring revenue taught me this year about my vision and the services I like delivering.
- How we are developing programs & offers that give our clients what they need before they’ve necessarily articulated it.
- What I learned about my business model this year and how I want to shift things for 2021.
Links to Resources Mentioned in this Episode:
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