When it’s time to scale - how to choose the right program & know you’re ready for it
Membership month has been so awesome and informative - I am more excited about this model than ever.
I want to wrap things up by talking about scaling your business and the different offers you can design to create that growth. Membership is one of them (and definitely my favorite), but courses and programs are also great options that I cover in this episode.
The first step is figuring out whether you’re ready to create a scalable offer. If you have an engaged audience, a narrow-enough focus, and feel excited/ready to work on your business instead of in it for a while, those are all good signs that a scalable offer might be your next step.
Once we cover that, I’ll walk you through three of the scalable offers that I think work really well for coaches, consultants, and other service-based business owners: courses, programs, and memberships. Each one has pros and cons and you might find that one naturally suits your personality and delivery better than the others.
Whenever you listen to this episode, DM me on Instagram and tell me what your fear & roadblocks are around creating your scalable offer - whether it’s your first or your next. Or if you’re thinking about creating a membership program but aren’t sure if it’s for you, I’d love for you to reach out. I want to hear all your thoughts and questions on this!
What You’ll Learn from this Episode:
- How to know if you’re ready to design and sell a scalable offer.
- Some of the common challenges people run into when thinking about creating a scalable offer.
- The benefits and drawbacks of three different types of offers: courses, programs, and memberships.
- The key differences between courses, programs and memberships and why memberships are my favorite scalable offer right now.
- Why I think memberships offer the most flexibility for both you and your clients and why that flexibility makes it such an excellent product.
Ready to learn more about membership programs? Get the free training on how to design your ideal membership program here.
Hey there. I know what it's like to try and fail over and over again. I've been through all the mindset ups and downs, feeling like a failure and wondering why it's so hard to attract amazing clients consistently.
I finally realized, more recently that I'd like to admit, I was still hiding. I was afraid to put my work into the world in case no one wanted it. What I really wanted was for someone to say, "hey you, your stuff is great, come share it with my audience". Finally I realized that that would never happen, not until I started first.
Putting out my content and message into the world had to begin with me. I committed to showing up consistently and building my own meaningful relationships. The result? Much more clarity about how to gain visibility and grow my brand. And, of course, THIS PODCAST which I'm thrilled to host!
A LITTLE ABOUT ME
