Craft a Membership Offer That Sells — Before You Build It
Find the Fastest Way to Know If Your Membership Idea Will Work With:
The Membership Maker Template
A Guided Training Template + Custom GPT That Helps Coaches And Experts Shape A Compelling, Strategic Membership Idea—One That People Actually Want.
LIMITED TIME:
GET IT NOW FOR ONLY $47 $17!
Before you build a single thing, find out if it’s worth building at all.
If you’re no stranger to launching a new program, you know that success isn’t guaranteed – even if you are in love with your offer.
So you stay stuck, wondering if your membership idea has enough substance to attract a group of members at once... and keep going.
Before you leap, you need to know: will this idea fly? There are so many questions circling in your head, like…
- “Is this idea unique enough, or just more of the same?”
- “How do I make sure I’m not overloading members with content?”
- “Is my audience ready or even willing to pay for this monthly?”
Stop Guessing. Start Building a Membership People Want.
Most people jump straight into building a membership without getting their positioning, value proposition, or audience fit locked in. Then they wonder why it doesn't convert.
They get excited about the idea of creating recurring revenue, offering a new program at an accessible price-point, and finally serving everyone at once with the same wisdom.
Here’s what most people miss (and why their memberships stall out):
ⓧ No clear USP
The offer doesn’t stand out
ⓧ Vague promises
Not grounded in real pain points
ⓧ Misaligned pricing
Either too low to be worth it or too high to stick
ⓧ Overwhelming content plans
Hard to maintain or scale
ⓧ No audience readiness
Trying to sell to the wrong people or too soon
It’s a lot to figure out on your own. And I get it. Hiring a membership coach to walk you through it all is a luxury most people wait on—until they’ve already launched and are trying to fix things midstream.
I want you to stop hesitating and get started without any further stalling with the…
Membership Maker Template
Design a Membership That’s Destined to Sell
This template is a powerful, guided worksheet—paired with an AI-powered assistant—to help you strategically shape a membership offer that's built to sell, scale, and deliver long-term value.
You don't have to hire me privately to get inside my brain.
Everything I’ve learned from 10 years of building and strengthening memberships is packed into this tool.
Here's What You Get
This Membership Maker Template guides you step-by-step through the same critical questions and frameworks I use with my private coaching clients to quickly define:
Who Your Membership Is Really For:
Go deeper than demographics to understand exactly what they want and why they'll buy.
What Pain Your Membership Specifically Solves:
Clearly articulate the urgent, motivating problems your membership directly addresses
The Emotional and Practical Outcomes Your Members Crave:
Identify the deeper transformations—both strategic and emotional—that will make joining your membership feel like a no-brainer.
The Ideal Format, Pricing, and Messaging For Sustainable Growth:
Get clear on your delivery structure, price points, and how you’ll communicate your value in ways your audience immediately understands and wants.
With this clarity, your membership won’t just be an idea. It becomes a concrete, confident offer you can take to market!
What You'll Map Out Inside the Template...
- Your “why,” so your membership feels anchored in purpose
- Your audience, their goals, and real pain points
- Tangible outcomes and emotional shifts to attract different buyer types
- A first draft of your value proposition
- A delivery format that fits your strengths and your members' needs
- A pricing plan that supports growth and retention
- Sales hook ideas that stand out on social
- Clear next steps based on where you're at
Most People Do This:
With This Template, You'll:
Rave reviews from clients and students:
"I worked with Lisa to revamp my brand messaging, and she gave me tons of insight that led to an important shift in my business.
Within 6 months after working together, I was able to double the members in my program and increase my member retention."
Andrea Jones, Savvy Social School
"I got so much out of this training. I walked away with clarity on why launching a membership is good from a financial perspective as well as how I would prefer to be doing my work. Plus ...
- How to make it irresistible
- How to market & test my idea
- A clear, succinct strategy to start simple
Skye Mercer, Skye HR Consulting
"Thank you, Lisa, for the amazing takeaways. I learned so much and I even already have a membership. Lisa is not teaching what everyone else is and she gives huge value in this."
Lizzie Larock, The Life Feast
Hi, I'm Lisa Princic
Founder of Scaling Deep and Membership School
I’ve helped hundreds of experts and service-based entrepreneurs build strategic, scalable memberships that reflect their values, deliver lasting transformation, and actually fit their lifestyle.
This tool is powered by everything I’ve learned over the past 16 years and created to give you a powerful first step.
Because clarity creates momentum. And momentum leads to revenue.
Lisa's training totally confirmed the missing parts I needed for starting my membership site. It explained initial steps for what type of membership structure to use, how to price it and options for directed content delivery. There were many more details that I never even thought about.
RANI GLICK, RANI GLICK WELLNESS
Lisa has been an invaluable asset to me as I've grown my membership business. Her insights and advice have been pivotal to my success. She helped me think big and played a big part in helping me hit my revenue goal, which was to triple from last year!!
Kelley Carlstrom, Kelley Carstrom PharmMD
GRAB THIS BEFORE IT'S TOO LATE:
Membership Maker Template
FREQUENTLY ASKED QUESTIONS
What will I learn that I can’t find on my own for free?
A lot. Free advice and AI tools only take you so far—especially when they validate your ideas without pushing you to think critically. It’s easy to get excited about something that isn’t fully developed or positioned to succeed.
This tool is trained with the same strategic thinking I use with private clients. It asks sharper questions, challenges vague ideas, and helps you develop something that’s actually ready to sell.
What if I already have a membership?
Perfect. This template works just as well for refining an existing membership as it does for developing a new one. If your offer isn’t landing—or if it needs a refresh—it will help you revisit your positioning, reconnect with your audience, and adjust what needs adjusting.
Will this help me figure out any type of membership?
Yes. Whether your membership is content-based, community-led, product-focused, or something else entirely, the template will help you design a structure that fits your goals and your audience. It’s flexible but focused, so you won’t get stuck in indecision.
Will I be able to get clear on exactly what my membership will look like?
You’ll get the clarity you need to confidently get started. You may not have every detail worked out, but you’ll know the core elements—who it’s for, what it solves, why it matters, and whether it’s worth building.
This isn’t a full course or tech tutorial. It’s a focused tool to help you avoid early missteps and move forward with purpose.