Want an engaging membership but worried about continuously creating new content?
It's no secret that memberships are hot products and the answer to most online service providers scaling dreams, but ...
The fear of constantly needing to come up with fresh content to feed it each month can be daunting.
But it doesn't have to be like that. Creating membership content can be easy, fun and take up very little time each month. In fact, you don't even need to create new content to run a successful membership ...
Instead of creating more and more content, all you need is a structure for delivering results
Many think stuffing a membership full of content will get their members to stay.
When actually, most people leave memberships because there is too much content and they can't keep up.
Here's the real truth ... Content is overrated!
No one actually needs more to do's, they just need to do the activities that get results.
Your job as a membership site owner is to get them to take the next steps towards their goal ... and nothing else.
All that requires is a structure and a roadmap ... which can both be low lift efforts.
Biggest Mistakes Business Owners Make When Structuring Their Memberships
CRAM IT FULL
Filling a membership up with loads of features is the fast path to overwhelming your members. A membership only needs valuable content that's easy to find and consume.
ADD STUFF NO-ONE USES
It doesn't take long to figure out what your members love and use and what they don't. Don't hesitate to ditch what's not being used. It frees up you & them to focus on what matters!
PLAN TOO FAR IN ADVANCE
As your membership evolves so will your members. Hold off on making content too many months ahead as you'll want to leave room for timely topics & themes that emerge.
IF YOU'RE WORRIED ABOUT WHAT TO DELIVER INSIDE YOUR PROGRAM,
YOU'RE GOING TO WANT THE:
Membership Content Blueprint Workshop
Turn your expertise into a membership with simple, sustainable content that fuels it far into the future!
This mini-course will help you:
- Break down of the three styles of memberships and how to deliver the most value in the least time inside each type
- Map out a year's worth of engaging membership material in record time
- How to turn your content into a lasting membership that delivers significant results
So you can create a content plan that is sustainable and frees up your calendar!
WE'LL SOLVE YOUR BIGGEST CONTENT HEADACHES AND HELP YOU:
- Create sustainable content strategies that prevent burnout
- Developing a content ecosystem that grows with your membership
- Utilize user-generated content to increase engagement
- Design a content calendar that creates flexibility in your schedule
- Create a roadmap so content is easy to find
- Repurpose existing content critical to success
- Mini modules that can be sold separately in your shop
- Effective onboarding that encourages action
- Balancing depth and breadth to cater to diverse member needs
Rave reviews from previous participants:
The Membership Content Blueprint Workshop was clear, concise, and well worth the money! I love the roadmaps, timelines, checklists, etc. This will definitely help me as I develop my membership. Thank you!
Brenda G.
10 out of 10! I learned that there is a way to have a smaller, more intimate membership that can be sustainable and bring me consistent income. I don't have to spend months churning out content that most people are not going to use and can utilize my time to lead my students down a clear learning pathway.
Darina Kopcok, Food Photographer
"It's a fantastic workshop. Thank you, Lisa, for the amazing takeaways. I learned so much and I even already have a membership. Lisa is not teaching what everyone else is and she gives huge value in this."
Lizzie Larock, The Life Feast
"I got so much out of this workshop! I walked away with clarity on why launching a membership is good from a financial perspective as well as how I would prefer to be doing my work. Plus ... how to make it irresistible, how to market it and a clear, succinct strategy to start simple.
Skye Mercer, Skye HR Consulting
I'M HERE TO HELP YOU
CREATE A CONTENT SYSTEM THAT KEEPS IDEAL MEMBERS HAPPY, INCLUDING:
- Determining if you need to include a starter course
- Decide on whether or not you need monthly themes to fuel engagement
- Build an outline for long-term sustainable content that grows with your membership
- Leverage evergreen content and repurposing existing materials
- Create content that matches your zone of genius and natural way of showing up
- Use content hacks that leverage what you have and save heaps of time
Fantastic workshop! Thank you so much Lisa - really appreciate your time and expertise!
Sam de le Haye, The Singers Piano
Lisa has been an invaluable asset to me as I've grown my membership business. Her insights and advice have been pivotal to my success. She helped me think big - about the value I bring to my clients beyond my core offer.
Her support played a big part in helping me hit my revenue goal, which was to triple from last year!!
Kelley Carlstrom, Kelley Carstrom PharmMD
THIS IS WHAT YOU CAN EXPECT TO
Receive inside this course:
- Choose the Membership Type that Maximizes Engagement
- Build a Content Roadmap that Drives Measurable Results
- Three Kinds of Membership Content & How to Repurpose It
- How to Launch Your Membership in 10 Weeks
- Q&A Recording With Membership Expert Lisa
- Lifetime Access to the Recording
But it doesn't stop there ... check out these bonuses!
Bonus #1
A Template to Help you Nail Your Membership Idea!
This template will guide you through a comprehensive process of defining and articulating the value of your membership program. It will help you get clear on who it's for, why they need it and turn it into a compelling elevator pitch so you can make sure your program is capturing the right attention. (Value $67)
Bonus #2
How to Launch Your Membership in 10 Weeks
Understanding and planning out the steps required to launch your program will take the guesswork out of making it happen. This clear timeline and comprehensive checklist will help you get across the finish line, in record time! (Value $37)
Bonus #3
Lasting Membership Checklist
You'll gain confidence knowing you're building a membership that lasts with this checklist outlining the vital functions a membership provides and how to make sure you're making one that reduces churn & increases retention right from the start! (Value $27)
Who Am I? A Business Strategist Who Gives A Damn ...
Hey there! I'm Lisa Princic, a West Coast woman and the owner of Scaling Deep. A business dedicated to helping online business owners figure out their growth strategies, aligned with their values & desired lifestyle. Over the last 15 years, I've helped 1000’s of impact-driven business owners dive deep into their unique value and business models with compelling brands & profitable memberships.
Helping experts become thought leaders lights up my soul. This happens somewhere within the intersection of wealth & impact. I wholeheartedly believe in simplicity and sustainability, and help my clients build 6 & 7 figure memberships by focusing on what to do AND what to ignore.
Lisa helped me take a big idea and refine it into clear, actionable steps on everything from defining my ideal client, picking the right technology and selecting the right price point. She asked questions that weren’t on my radar.
Sarah Lovell, Stuck to Started Society
FREQUENTLY ASKED QUESTIONS
What will I learn that I can’t find on my own for free?
A lot! Quite honestly, there’s a big gap in membership site information that helps people make decisions about different types of memberships and how many options there really are for content. Plus, things are changing rapidly in today's market!
When making critical decisions about content, most people simply look at how others are doing it, but that’s a dangerous plan without real data to back up those choices. In this workshop, I'll ask you strategic questions that lead to a plan perfect for your offer & audience.
What if I already have a membership?
This workshop is perfect for both those who've already launched and been running their programs for a while. And those who haven't started.
As memberships are evolving, living programs in the truest sense, there's always room to reflect and review on what you need to do going forward, no matter where you are on the journey.
Once you feel confident with the content, you can focus on growing your program!
Will this help me figure out any type of membership?
I will lay out all the options for you from how to structure it and what to deliver based on your member journey so you can emerge confidient you're delivering what you can manage and what they need. All you need to do is show up and it will become very clear how to move forward.
Will I be able to get clear on exactly what my membership content will look like?
Pretty close! While you might not figure out every single detail, you'll get a lot of answers about what you should be creating and delivering on a regular basis to keep members happy.
By looking at all all this together, you’ll be ready to take the bold leap to grow your business with the flexibility, and freedom memberships provide. You’ll have enough information to feel confident sharing it with the world!
"I worked with Lisa to revamp my brand messaging, and she gave me tons of insight that led to an important shift in my business.
Within 6 months after working together, I was able to double the members in my program and increase my member retention."
Andrea Jones, Savvy Social School
Get the entire bundle Member Success Map + Sales Funnel workshop for a super deal!
(Click the next step in the payment process to add to your order!)
NOT SURE IF THIS WORKSHOP IS FOR YOU?
THE SCALING DEEP GUARANTEE!
Attend Effortless Membership Content Machine and if it doesn’t exceed your expectations, present you with options for your membership, or save you tons of time figuring it out on your own, just email us, and we’ll happily issue you a full refund.